Do you want to use live video for your business but are worried about how you might come across?
Or perhaps you’re feeling unsure about the content you should create or the technology involved with live video?
In this week’s episode, I interview Ian Anderson Gray. With a background in singing and performing and a passion for all things technology, Ian helps entrepreneurs level up their impact, authority and profits by using live video confidently.
Ian helps his clients with confidence in three main areas –
- speaking in front of the camera,
- the tech required for live video.
In our interview, Ian shares his 5 Ps’ to live video – plan, pre-promote, produce, post-promote, and re-purpose. And finally, as an early adopter of LinkedIn live video, Ian also shares his thoughts, experience, and learnings from using this new functionality (including his recommendation for the best third-party tool to use).
You will learn…
- Why being nervous before doing a live video is not only natural but something you should embrace (did you know that people who appear confident in front of the camera are often very nervous?).
- How to structure a live video while handling comments and questions to encourage interaction and engagement with your content (without getting distracted and side-tracked).
- Why and how you should turn your live videos into pieces of evergreen content (and why it’s important to answer every single comment or question on your videos).
More about Ian
Want to work with me?
My one-to-one strategy session on LinkedIn
If you’d like more help on your LinkedIn strategy, you can work with me on a one-to-one strategy session.
My one-day mastermind in Belfast
I am running a one-day mastermind on the 22nd August 2019 in Belfast to help you move your business forward and set yourself up for success for the rest of 2019. On the day, you get 30 minutes in the hot seat to discuss any issue or questions you may have about your business and receive support and input from myself and other like-minded entrepreneurs. So if you want to grow your business online this year, book your place here.
LinkedIn 4-week coaching programme (September 2019)
Want to become a thought leader on LinkedIn, raise your profile, make connections, and build your business? Then join my 4-week group coaching progamme in September. To apply and reserve your space, email me at firstname.lastname@example.org.
The Social Media Bootcamp – Content Marketing for Business. 17th October 2019, Belfast
Following the success of our first Social Media Bootcamp in May 2019 at the iconic Titanic hotel in Belfast, my friend and colleague Ashleigh Watson of Copper Square Communications and I are proud to announce that tickets for our second bootcamp-style conference are now on sale. The second Social Media Bootcamp is all about Content Marketing for Business and is taking place on Thursday, 17th October 2019 in Belfast.
*Super early bird tickets are on sale until the 31st July 2019*.
In this episode, I announced some of the speakers, so go and check them out!
Erin Thomas Wong, founder of Making Mumpreneurs.
Alex Curtis, founder of The Lead Engine.
My monthly membership – The Social Bee Academy
I run a monthly membership, The Social Bee Academy, where I can teach you how to raise your visibility online through social media, email marketing, podcasting, blogging, and much more. The first month is only £10 if you use code SOCIAL-BEE-TRIAL. After that, for only £30 per month, you get access to me and the rest of the community to ask for help with anything you need to grow your business online.
More about me.
If you enjoy the show, I’d be very grateful if you could share it with at least another person and leave me a review on iTunes. You can also come and join my Facebook group for podcast listeners: Social Beehive where we chat about the topics I cover on the podcast.