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Meeting the King – a small business story

On Wednesday 16th November, I was invited to attend a special reception to celebrate the contribution of small business to the UK economy, by HM King Charles III at Buckingham Palace. Here’s the full story!

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How your law firm can update LinkedIn and grow your network

In 2013, Forbes described LinkedIn as an essential personal branding tool. With more and more people paying attention to LinkedIn, finding connections and building their network, it is time for your team to have a second look.  LinkedIn is more than a site for job hunters. And recruitment agencies. For law firms, LinkedIn is ripe […]

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Top 5 Ways Companies Can Leverage LinkedIn

LinkedIn is a business-to-business social networking site that connects industry professionals and companies. While primarily used by individuals, companies can also utilise the benefits of LinkedIn. Companies can leverage LinkedIn to grow their network, secure their reputation as industry experts, and increase brand visibility.  From optimising your company profile to encouraging your employees to get […]

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LinkedIn Marketing for B2B – 3 ways your team can help

Would you like to reach a professional audience of over 850m? With an increasing growing membership, LinkedIn is the number one B2B social media platform. 40% of B2B marketers surveyed indicated LinkedIn as the most effective channel for driving high-quality leads. How can you use LinkedIn to market your business? One very valuable resource is […]

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How to be more like Springsteen on LinkedIn

How can you be more Bruce on LinkedIn? Who is Bruce Springsteen? Before we get into the LinkedIn part, let’s have a quick look at Bruce Springsteen. With 20 studio albums, Bruce released his first album in 1973. He regularly performs live with his E Street Band for over three hours He released a podcast […]

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Add a new website link to your LinkedIn profile

LinkedIn have introduced a new feature for the LinkedIn Creator Mode – adding a clickable link to your profile. Where is the new link? The new link is on your Introductory Card – the top part of your LinkedIn Profile: Why is this good? You can customise the text on the link – so you […]

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How to use LinkedIn InMail

What is InMail? LinkedIn InMail is a premium feature that allows you to send messages to people on LinkedIn you are not connected to. If you are already connected to someone, you can simply use LinkedIn messaging. With InMail, LinkedIn provide a certain number of credits each month. How do InMail Credits work? With a […]

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How to be a thought leader on LinkedIn

Our ‘Treat LinkedIn as a Conference’ Analogy Imagine the platform of LinkedIn as a virtual conference. You know, the one everybody in your industry attends every year. The one that people snap up tickets for without even thinking about it. That one. Who are the people at the conference? And how does this impact you? […]

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LinkedIn with Louise Episode 208 – Performance Coaching with Ingela Onstad