In this episode of Raise Your Visibility Online, LinkedIn expert Louise Brogan provides nine effective types of content to share on LinkedIn for generating leads and boosting business growth.
We cover text-only posts, posts with images, multi-image posts, posts with external links, document posts, video posts, LinkedIn Live sessions, polls, standalone articles, and LinkedIn newsletters.
Louise also emphasizes the importance of engaging with others’ content and consistently building your network.
00:00 Introduction to Raise Your Visibility Online
00:39 Types of LinkedIn Content: An Overview
01:32 Text-Only Posts: Starting Conversations
02:47 Text with Images: Capturing Attention
03:42 Multi-Image Posts: Engaging Visuals
04:36 External Links: Sharing Blogs, Podcasts, and Videos
05:20 Document Posts: Creating Carousel Content
06:26 Video Posts: Tips for Effective Videos
07:25 LinkedIn Live: Real-Time Engagement
09:01 LinkedIn Polls: Easy Engagement
10:33 Articles: Long-Form Content with Longevity
11:49 LinkedIn Newsletters: Building a Subscriber Base
12:25 Maximizing LinkedIn Engagement
13:06 Conclusion and Upcoming Masterclass