Categories
Blog

How to build a network on LinkedIn you want to connect with

A colleague of mine recently complained that she is bored by her LinkedIn network. They have nothing interesting to say. She struggles to comment on any of their posts. But she knows that her audience and future clients are ON LinkedIn. So she perserveres. I recently posted a poll on LinkedIn to my network to […]

Categories
Blog LinkedIn

How to write a great LinkedIn Profile

Your LinkedIn profile is your opportunity to show your network who you are, and what you do. But what do you include? How much information do you share? What do you write? When someone clicks on your name on LinkedIn, they are taken to your LinkedIn profile. If you imagine LinkedIn as similar to being […]

Categories
LinkedIn podcast strategy tools

What’s up with LinkedIn Groups?

Are you using LinkedIn groups? How do you find one that is ‘good’? So many people are moving away from Facebook, is this the time to start your own LinkedIn Group? Today we dive into why you should consider LinkedIn groups, how to set one up, LinkedIn group chats and of course, what could be […]

Categories
Blog

DIY, Done-with-you and Done-For-You LinkedIn Services – what is the difference?

How do you know if you want to DIY your LinkedIn or get someone to help you?

Categories
Blog

5 ways to connect with a message on LinkedIn

*and why you should Have you ever had the following happen? Someone sends you a connection request on LinkedIn with no message and you have no idea who they are, or why they want to connect with you. Someone connects with you on LinkedIn and as soon as you accept their connection request, they send […]

Categories
Content LinkedIn podcast strategy

A Transatlantic LinkedIn Conversation with Angela Pitter

This episode, Angela and I discuss what we think will be happening on LinkedIn in 2021! We also talk about clubhouse…. Angela Pitter from Boston is the owner of  Live Wire Collaborative. As a digital marketing strategist and advisor Angela works with small to mid sized businesses to help them unleash the power of social […]

Categories
Blog

LinkedIn Articles vs. posts

Do you write articles for LinkedIn? What is the difference between an article and a post? Why should you write an article for LinkedIn? If you are writing articles and blogs for your own website, isn’t that enough? Let’s think about the volume of traffic coming to your website every day. Then compare that to […]

Categories
podcast

When Did You Last Update Your Linkedin Profile

Be honest… When did you last even look at your LinkedIn profile? Do you still have skills on there from the job you did ten years ago? Have you updated your headline in the last year? How do you know what bits to update and what to leave alone? Are you leaving money on the […]

Categories
LinkedIn podcast

Should You Hire a LinkedIn Coach?

How do you know if you are ready to invest in a coach or consultant for LinkedIn? When you are struggling with what to say, how to use LinkedIn and need some accountability and support, maybe it is time to think about hiring a coach. Six benefits to hiring a coach or consultant  It is […]

Categories
LinkedIn podcast strategy

5 ways to build authority on LinkedIn

When someone is looking for a coach or consultant to help them with a particular issue, they tend to go with someone they trust.  In online business, you will hear people talk about ‘know, like and trust’ factor.  How do you become known?  And more importantly, how can you build up the trust that leads […]

Categories
LinkedIn podcast strategy

How big organisations can leverage LinkedIn, with Keith Lewis

Should employees in big organisations use LinkedIn? What happens in terms of compliance, and especially in fields like insurance, which are thoroughly regulated? This week on the podcast, I interview one of my LinkedIn connections, Keith Lewis. Keith is the Social Media Manager and Employee Advocacy Lead at Zurich UK, a world-renowned company operating in […]